Brandspace

The Potteries

The Potteries Shopping Centre is based in Hanley, and remains the focal point for the highly populated towns surrounding Stoke-on-Trent. Customer flow is strong throughout the working week. The centre is a regional shopping destination which boasts an impressive retail mix.

Consumer brands regularly use the centre for face-to-face promotions as a cost effective and measurable way of targeting a part of the UK with very few other major shopping centres.

The Potteries Shopping Centre
City Centre
Stoke-on-Trent
ST1 1PS

http://www.potteries.uk.com

More information

Catchment and footfall

  • 800,000 people live within 30 minutes drive time
  • annual footfall of over 13 million
  • average weekly footfall of 250,000

Main stores

  • Debenhams
  • Primark
  • Next
  • New Look
  • WHSmith
  • River Island
  • Principles
  • Superdrug
  • Topshop
  • HMV
Demographics
Visitors by age: 16-24 30%
25-44 34%
45+ 36%
Socio-economic group: ABC1 48%
C2DE 52%
Customer profile: Male 74%
Female 26%

The Potteries

More information

Catchment and footfall

  • 800,000 people live within 30 minutes drive time
  • annual footfall of over 13 million
  • average weekly footfall of 250,000

Main stores

  • Debenhams
  • Primark
  • Next
  • New Look
  • WHSmith
  • River Island
  • Principles
  • Superdrug
  • Topshop
  • HMV

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